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Podcast: Strategic Counsel by ForthRight Business
Episode: Avoiding Digital Ad Fraud That Kills Your ROAS with Rich Kahn, Anura
Description: Bots are everywhere. Yes, there are reasons to be worried. Ad fraud can hijack your campaigns and deplete your ad spend quickly. But, there is hope! Fortunately, there are some good agents out there cracking down on the bad guys - and bringing back our confidence in media spending. That’s why we welcomed on Rich Kahn, Co-Founder & CEO of Anura. They eliminate invalid traffic in real time - stopping bots, malware, and human fraud before they drain your budget.
And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: Fort...