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Podcast: Farm4Profit Podcast
Episode: Tradition Meets Technology: Farming for Flavor
Description: We step into the world of premium winegrowing with two of Sonoma County’s most respected vineyard leaders.First, we hear from Jake Terrell, Director of Vineyards at St. Francis Winery, who shares how his viticulture background and years managing vineyards like Monte Rosso have shaped his approach to sustainable farming. Jake outlines how timing, precision, and green practices drive quality grape production. He also discusses his role in revising the Code of Sustainable Winegrowing Practices, showcasing his leadership in building a more environmentally conscious wine industry.Then, we’re joined by Glenn Proctor of Pucc...