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Podcast: The Marketing Nerds Podcast
Episode: Sponsored Balls: The Boldest Branding Move in Soccer History
Description: Every inch of a soccer uniform is a battlefield for brand exposure—except one. Until now.
In this episode of The Marketing Nerds Podcast, host Ellie Marx dives into a guerilla campaign so bold it had 50 million viewers doing a double take.Â
It was awkward. It was brilliant. And it worked.
This isn’t just a story about soccer or cancer awareness—it’s a masterclass in going where no brand dares, for all the right reasons.