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Podcast: The Profitable Writer
Episode: Teresa McCloy & Lindsay Sterchi on Organizing a Creative Book Launch
Description: One of the core functions of being an author is launching your books. After you’ve written a book and gone through all the steps to publish it… it has to be launched out into the world. I’ve seen book launches in all shapes and sizes. I’ve done a few of my own, in addition to helping my ghostwriting clients with their launches at times. As important as book launches are, it’s easy to forget that a book doesn’t launch itself. It takes time and energy to ensure people know about your book and how it c...