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Podcast: The Prof G Pod with Scott Galloway
Episode: Should You Be Provocative? Best & Worst Rebrands, and What’s Next for Celsius
Description: Scott kicks things off with advice on whether being provocative helps or hurts when building your brand. He then unpacks some of the best and worst rebrands in recent memory. Finally, he weighs in on Celsius’ rise in the energy drink wars, and where the brand could go next.
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