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Podcast: Keep Optimising
Episode: Google Ads: The Ultimate Guide to Six-Figure Campaigns with Issy Johnson, Stellar Search
Description: Managing a six-figure budget for Google Ads can be a game changer for your marketing strategy. In this episode with Google Ads expert Issy Johnson, we dive into effective strategies for maximizing your investment, focusing on the importance of creative, campaign diversity, and a test-and-learn mindset. We also discuss how to properly manage scaling budgets. Whether you're currently navigating a hefty budget or just curious about what it entails, we’ll share valuable insights that can help you optimise your Google Ads performance.One of the standout themes in our conversation is the need for a more gr...