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Podcast: Breakthrough Success
Episode: Snippet4: Want A 100X Return? Give Out More Gifts
Description: Â If you wanted to get the CEO of a big corporation to buy your services, which salesperson would you send? Would you pick your top qualified salesperson, hire an agency, or just do it yourself? Why not enlist that CEO's spouse as the salesperson? He/she would be the ultimate salesperson. But how would you do that? You can't just call the CEO's spouse and ask them to be a salesperson and convince the CEO to buy your services. So why did one CEO's wife keep asking him--every day until he d...