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Podcast: The Property Management Podcast with That Property Mum
Episode: Retention Is The New Growth With Ashleigh Goodchild
Description: What if your next phase of growth didn’t mean chasing more leads but simply looking after the ones you already have? In today’s competitive and ever-changing rental market, focusing on growth alone isn’t sustainable. If you're signing up 30 new properties but losing 35, you’re not growing, you're exhausting your team, making everyone work harder for the same result, and still feeling like you’re getting nowhere. Retention is the smarter strategy. It helps you get more value from the relationships you’ve already built. It’s more cost effective, more impactful, and it leads to st...