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Podcast: The Pete Primeau Show
Episode: Have Your Best July 4th Sale Ever! - Brent Batterman: Episode 231
Description: Brent Batterman returns with a bang—just in time for one of the biggest retail weekends of the summer. With over two decades of experience in the mattress industry and a history of transforming sales strategy at Mattress Firm, Brent is here to help you elevate your July 4th performance.
In this episode, he breaks down what it takes to drive major foot traffic, boost approval rates, and turn your store into a sales machine during this high-impact holiday weekend. From smart financing techniques to in-store tactics that convert, Brent shares actionable insights you can put...