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Podcast: Let's Talk Loyalty
Episode: #143: Subscription (Paid) Loyalty in Hotels, Coffee Chains and Airlines - What's Working?
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.Rob Burgess is well known for creating the UK's most popular frequent flyer website Head for Points, written to help frequent flyers in the UK get the most out of the rich rewards and travel benefits on offer.The global pandemic has changed the rules of the industry, with paid loyalty an increasingly popular strategy that many loyalty marketers are exploring.In this episode, we discuss the key...