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Podcast: The Ecom Show
Episode: #68 How To Turn Your Brand Into A Household Name
Description: #68 How To Turn Your Brand Into A Household NameBecoming a household name is all about building an emotional connection with your customers. And the best way to do that? Storytelling. Benton Crane is the CEO of the Harmon Brothers, the multiple award-winning marketing agency behind groundbreaking ad campaigns for Squatty Potty, FiberFix, and Orabrush, and many more! Their ads have been seen over 1.4 billion times and driven over $500 million in sales.We’re honored to welcome Benton to The Ecom Show for a fantastic conversation with our CEO and podcast host, Daniel Bud...