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Podcast: Startup To Scale
Episode: 232. Founder Stories: PSquared - Morgan Rucker and Olivia Stevermer
Description: Launching a CPG brand is never easy—but talking with Morgan Rucker and Olivia Stevermer of PSquared Foods reminded me just how rewarding the journey can be. In this episode, I sat down with them to hear the full story behind their shelf-stable, banana-flavored protein pudding in a spouted pouch—from awkward picnic samplings and 80+ product iterations to the uphill battle of finding a manufacturer and scaling a format that’s often dismissed as “just for kids.”We talked about how they went from solo kitchen experiments in college to co-founders building a...