Want to create an interactive transcript for this episode?
Podcast: Good Morning, HR
Episode: Crafting Your Employer Brand from Job Posting to Exit Interview with Mallory Herrin
Description: In episode 209, Coffey talks with Mallory Herrin about how experiences throughout the employment lifecycle affect employersβ brands.They discuss how recruiting has changed with shifting employee expectations across generations and labor market scarcity; the definition of employer brand; common recruiting mistakes that impact brand perception; the importance of organized onboarding; strategies for transparent career pathing and professional development; handling employee exits and layoffs to protect employer brand; measuring employer brand; the critical role of manager training; and the need for transparency about business circumstances and organizational changes to maintain trust.Good Morning, HR is brought to...