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Podcast: Branding Deep Dive with Ahmed Cheema
Episode: 18. Branding a Muslim Fraternity with Shaheer Ali, Hammad Fazlani, and Bilal Ayub
Description: ALM is the first muslim interest fraternity in America, and our guests on this episode are Shaheer Ali, Hammad Fazlani, and Bilal Ayub who have all been a part of the ALM leadership team at different points in the journey. The story of ALM is unique because most organizations spend a long time trying to get visibility and brand recognition and by the time they get there they have already experienced the ups and downs of the journey. ALM quite literally stumbled on to the scene with major media coverage from the beginning and had to learn a...