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Podcast: Let's Talk Loyalty
Episode: The Ford Motor Company Celebrates 120 Years of Loyal Customers! (Archive Episode) (#688)
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.Today we are re-publishing this fantastic episode from our archive as our planned episode has been delayed for technical reasons.As Ford Motor Company celebrates 120 years of innovation, we’re bringing back one of our standout conversations — this time with Beth Leverton, Director of Rewards, Loyalty & CX at the Ford Motor Company.Originally recorded after the Comarch User Group conference in Poland, this episode dives into what it take...