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Podcast: Service MVP Sales Training Podcast with Joe Crisara
Episode: Sales Mindset for Home Service Pros with Stephen Cerda
Description: In this episode of the Service MVP Podcast, Ethan Ralphs sits down with Stephen Cerda, a former IT professional turned sales manager at Lowery’s Plumbing in Lubbock, Texas. With only a few months in the trades, Stephen shares what it’s been like jumping into a completely new industry—and how learning to truly listen changed everything.He opens up about what it means to guide homeowners through high-stakes decisions, how Service MVP’s approach to sales reshaped his mindset, and why sometimes, saying “we might not be the right fit” can actually earn more trust.In...