Want to create an interactive transcript for this episode?
Podcast: The PR Podcast
Episode: 48. Big Corporate Comms with Melissa Kanter, Comms & Brand Experience, ING
Description: Melissa Kanter is Head of Communications & Brand Experience, Americas at ING, a Dutch multinational banking and financial services corporation, where she brings experience in creating stories and integrated pr programs that successfully differentiate brands and leading complex global companies through transformations. She also protects brands through effective issues and crises management & counsel. Combining both in-house and agency experience, she brings a customer-first mindset and a passion for delivering results.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative a...