Want to create an interactive transcript for this episode?
Podcast: The Better Than Rich Show
Episode: Stop Sending Swag: Sara Hardwick on Strategic Gifting That Builds Loyalty | The Better Than Rich Show Ep. 217
Description: In this powerful episode, Sara Hardwick joins Mike Abramowitz to share how service professionals, tradespeople, and entrepreneurs can grow their business by giving without expectations.As a leader at GIFT·OLOGY, Sara walks us through the real strategy behind business gifting — and why it has nothing to do with promotional merchandise or thank-you baskets.You’ll discover:Why timing your gift matters more than what you giveThe "harmless starter" framework for reconnecting with past clientsHow handwritten notes outperform high-end itemsThe psychology behind off-cycle generosityHow to be referred (without it getting awkward)Whether you're a con...