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Podcast: PR After Hours with Alex Greenwood
Episode: Hernan Tagliani on Reaching Multicultural Audiences
Description: In this episode, Alex sits down with Hernan Tagliani—bestselling author, multicultural marketing expert, and president of Tagliani Multicultural—to unpack why so many companies are missing one of the biggest growth opportunities of our time: engaging multicultural consumers, particularly the U.S. Hispanic market.With nearly 20 years of experience advising Fortune 500 companies, Hernan shares the myths that hold brands back, the outdated strategies that no longer work, and what it really takes to connect with today’s diverse audience. From actionable campaign strategies to hard truths about marketing complacency, this is a must-listen for any leader who wa...