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Podcast: The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders
Episode: Why Prospects Lie to You (And How to Stop It)
Description: Ever wonder why prospects aren't being completely honest with you? In this episode, Bill reveals the uncomfortable truth: buyers think it's okay to lie to salespeople. Drawing from 30 years in the business and insights from sales expert Terry Slattery, Bill explains why prospects withhold critical information and shares four proven strategies to inspire trustworthiness from the very first interaction.When you master these techniques, prospects stop looking for reasons NOT to work with you and start looking for reasons TO work with you.12 Bold Moves: Want to break free and soar t...