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Podcast: Let's Talk Loyalty
Episode: #145: South African Consumer Loyalty Insights 2021
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.South African consumers who engage in loyalty programmes are fascinating to understand and this shows aims to help us do exactly that.Amanda Cromhout, Founder and CEO of the South African loyalty agency Truth does incredible work to identify, understand and help educate loyalty professionals around the world about this diverse market.Following a year of seismic changes in consumer behaviour due to the global pandemic, the sixth...