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Podcast: Marketing Against The Grain
Episode: Only 2 Types of Marketers Will Survive the AI Era (Which Are You?)
Description: Want our Full Stack AI Marketing Toolkit? Get it here: https://clickhubspot.com/wmb
Ep. 354
Are marketing teams about to shrink because of AI?
Kieran dives into how AI is transforming marketing teams, the skills that will set you apart, and what the future of marketing roles looks like. Learn more about the shift from specialists to generalists powered by AI, the two types of marketers who will thrive in the AI era (creative storytellers and engineer-led problem solvers), and why—even as teams get smaller—marketing is about to become more important, more...