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Podcast: Sports Business Radio Podcast
Episode: Blake Lawrence - Co-Founder & CEO, Opendorse
Description: Blake Lawrence, Co-Founder and CEO of Opendorse (@Opendorse) joins Sports Business Radio to discuss NIL (Name, Image and Likeness) for college athletes and how Opendorse has become an important tool connecting athletes to brands for endorsement deals. Over 60,000 athletes at every level of sport utilize Opendorse’s platform to monetize their name, image and likeness. Lawrence, a former University of Nebraska football player, started Opendorse in 2012. He shares his thoughts on the best NIL deals and what the current landscape looks like 3 months after college athlete were granted the right to monetize their name, image and likeness. He also te...