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Podcast: Bourbon Pursuit
Episode: Brand Names, Barrel Proof Extensions, and In-Person vs Online Releases on Bourbon Community Roundtable #49
Description: This week we look at how the size of a distiller will put a focus on their core name brand vs creating extensions. We talk a little bit about what you can and can’t patent in the whiskey business. Next, we examine the new Old Forester 150th anniversary and our thoughts on whether you would rather see single barrel cask strength releases or create a wide release. Lastly, we cover what has gone right and what’s been done wrong with limited edition releases that have happened in person and online.Show Notes:
This week’s Abov...