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Podcast: Today In History with The Retrospectors
Episode: Colin The Caterpillar - A Cultural Odyssey
Description: Equally beloved at office boardrooms and toddler birthday parties, Colin the Caterpillar - a £7 swiss roll cake with white and milk chocolate and buttercream - was launched at an unsuspecting public by Marks and Spencer on 26th August, 1990.
At the product development stage, he was going to be a fish - even though fishcake is a TOTALLY different foodstuff. Luckily, the Colin we know and love made it to M&S shelves, where he has since sold more than 15 million units, and spawned dozens of high street imitators. (And an infringement claim against Aldi.)
In t...