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Podcast: Mastering Social Media for Schools
Episode: You Can Teach a Principal New Tricks: Social Media Success with Scott Gordon
Description: Scott Gordon, a 25-year veteran in education, shares how diving into social media transformed his role—and reignited his passion for leadership.Learn how Scott, with zero prior social media experience, became a consistent and confident storyteller for his school.Discover the impact of splitting athletic and school pages—and how it spotlighted more than just sports.Hear how one small-town principal uses everyday moments, history, and humor to authentically connect with his community.SPECIAL GUEST