Want to create an interactive transcript for this episode?
Podcast: Messy Business - with Libby Langley
Episode: #147 Why You Don't Need £10k Months (or 10,000 Steps) to Succeed
Description: We’ve all heard them: 10,000 steps a day. £10K months in business. The magic numbers you “must” hit if you want to be successful. But what if these targets are nothing more than marketing myths — and chasing them is actually holding you back?In this episode, I’m breaking down the surprising truth behind the 10,000-step rule (spoiler: it was invented for a 1960s Japanese marketing campaign, not science) and showing how the same thinking applies to business. You’ll learn why setting arbitrary goals can set you up for failure, and how to create targets that actually work for you...