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Podcast: Property Profits Real Estate Podcast
Episode: Unlocking Multifamily Value in Overlooked Markets featuring Percy Nikora
Description: In this episode of the Property Profits Podcast, Dave Dubeau sits down with Percy Nikora, co-founder of Penn Capital Group, to dive into strategies for uncovering opportunities in overlooked multifamily markets.
Percy shares how Penn Capital has successfully built a portfolio across emerging markets like Huntsville, North Carolina, South Carolina, and Northwest Texas—all while staying disciplined during recent market turbulence. He discusses:
How secondary and overlooked markets can offer strong job growth and population trends
Why buying newer construction can sometimes beat the traditional “value-add” approach
Smart ways to increase NOI wi...