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Podcast: The Stack Overflow Podcast
Episode: What an MCP implementation looks like at a CRM company
Description: Ryan chats with  Karen Ng, EVP of Product at HubSpot, to chat about Model Context Protocol (MCP) and how they implemented it for their server for their CRM product. They chat the emergence of this as the standard for agentic interactions, the challenges of implementing the server and integrating it with their ecosystem, and how agentic AI has affected work at Hubspot. Episode notes:Hubspot is a customer-relationship management (CRM) platform that aims to help businesses grow. MCP is an open-source protocol for connecting AI agents to external systems, originally developers at Anthropic. ...