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Podcast: DCA Commerce Code
Episode: Episode 188: What AI Really Means for Loyalty Programs: Speed, Personalization, and Data Protection
Description: This week on Commerce Code, we speak with Mark Lesiw, Co-Founder and Chief Commercial Officer at Olive. Olive builds digital commerce platforms for fintechs, and those platforms offer consumers fundraising, financial wellness, and membership and loyalty solutions. Today, we are talking about how he recently used AI tools to build a sophisticated customer loyalty app from start to finish in about 40 hours – the kind of thing that used to take months. It’s a sort of experimental rocket, not something that replaces Olive’s current technology. But this rocket flies, and it shows what’s possible.