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Podcast: Marketing Against The Grain
Episode: How This AI Startup Grew to $50M ARR in 2 Years (Marketing Playbook)
Description: Want to steal Gamma's influencer-led strategy? Get our 10 AI prompts: https://clickhubspot.com/hgb
Ep. 363
Is influencer marketing the new product virality?
Kipp and Kieran dive into the viral marketing playbook that skyrocketed an AI startup to $50M ARR and 50 million users with just 30 employees. Learn more on the explosive power of influencer-led growth, why building brand outranks traditional performance marketing, and the essential product feedback loops that every modern startup needs to stay ahead in the competitive AI era.
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