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Podcast: Banking on Digital Growth
Episode: 130) #InsideDigitalGrowth : 3 Keys to Gaining Buy-In for Your Digital Growth Journey
Description: Before you can set sail on your digital growth journey, you need everyone onboard.
For many financial brands, it’s leadership who are afraid to board the ark…
Even as the world they’ve always known floods around them.
In the latest solo episode, Susan, a CMO at a Midwestern financial brand, writes to ask how to get buy-in from such change-resistant leaders and start a digital growth journey toward a better, brighter future.
In this episode, I cover:
- Why leaders cling to what they know — even when they kno...