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Podcast: Find My Catalyst Podcast
Episode: Struggles, the Funnel and Identifying Your Ideal Customer with Liz Heiman
Description: In this episode, Mike talks to Liz Heiman, CEO and Chief Sales Strategist for Regarding Sales.They talk struggles, process, funnel and ways to identify your ideal customer. Key Takeaways: It's fun to help people realize Sales isn't a big, bad, scary thing. Many Founders struggle because they don't realize they can ask certain questions of prospects. Work on becoming more comfortable talking about what you do. Ideal Customer Profile Customer that is most likely to buy from you Customer who is most likely to be happy with the outcome Customer who will continue to buy...