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Podcast: How I Do Content
Episode: 219. What 20+ Content Audits Revealed: The Biggest Mistakes Costing Sales (Part 1)
Description: Over the last couple of weeks, I’ve completed more than 20 content audits.These included free Instagram Post Audits and in-depth content reviews for my clients. And one thing kept standing out...There are common mistakes showing up again and again – mistakes that are costing people sales.As we head into Q4 (aka peak selling season), you want your content to actually help you make sales. So in this two-part series of the How I Do Content Podcast, I’m breaking down the biggest mistakes I’ve uncovered in my content audits, p...