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Podcast: The Art of Online Business
Episode: One of the BEST Things You Can Do to Lower Your Facebook Ad Costs
Description: Today’s quick tip is about one of the best ways to lower your Facebook ad costs and get more people to see your ads, which is by aggregating your social proof. When you’re running the same ad across several ad sets, and you’re getting all those likes, comments, and shares on those ads, how can you set everything up so that you’re aggregating all that social proof onto each of those ads. It’s a simple little hack which can drastically lower your ad costs, increase relevance score, and get more people to see your ads. ...