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Podcast: The Mindtools L&D Podcast
Episode: Does your team need a re-brand?
Description: What is a 'brand'? Why is it important? And how can your team 'build their brand'? This week on The Mind Tools L&D Podcast, Ross G and Nahdia are joined by branding expert Professor Doctor Jonathan Wilson to explore these questions. We discuss: personal branding the benefits of building a brand the effort required to connect with your audience. For more from Jonathan, see: drjonwilson.com Jonathan offers a course on personal branding at: futurelearn.com/experttracks/developing-your-personal-brand The book Ross mentioned, by Dorie Clark, was Stand Out: dorieclark.com/books