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Podcast: Let's Talk Loyalty
Episode: Inside Maxol: A CEO’s Vision for Customer Loyalty (#710)
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.This episode is available in audio format on our Let’s Talk Loyalty podcast, and in video format on www.Loyalty.TV.MAXOL is Ireland's leading, family-owned forecourt and convenience retailer. It was founded in 1920 by William McMullan and operates over 250 service stations across Ireland, offering fuel, convenience items, and food through its proprietary ROSA coffee and Maxol Deli brands.Maxol introduced a new mobile loyalty app in 2022 th...