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Podcast: Fitt Insider
Episode: 191. Mélanie Masarin, Founder & CEO of Ghia
Description: Today, I'm joined by Mélanie Masarin, founder & CEO of Ghia, makers of a nonalcoholic apéritif. Ghia creates an elegant and inclusive drinking experience, redefining alcohol culture with its balanced and flavorful concoction. The spirits-free apéritif crafted with natural botanicals, fruits, and herbs offers a sophisticated alternative to the traditional cocktail. In this episode, we discuss the rise of alcohol alternatives, and Mélanie explains what sets Ghia's apéritif apart from other alcohol-free options. In this episode, you'll learn: • How Mélanie's transitioned her career from Dig Inn and Glos...