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Podcast: The Chase Jarvis LIVE Show
Episode: 6 Types of Magic Words That Will Help You Get Your Way with Jonah Berger
Description: When we understand how that language works, we communicate more effectively and in doing so increases our success. Jonah Berger is doing profoundly interesting work. He's a marketing professor at the Wharton School of the University of Pennsylvania and he explores and discusses the science of behavior and how language can be used to influence it. He's the international best-selling author of Contagious, Invisible Influence, and The Catalyst. Jonah explains how everything we do involves language, from emails and presentations to how we communicate with our friends. Jonah is leading in his field...