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Podcast: Keep Optimising
Episode: Pre-Q4: The Silent Killer of eCommerce Profits: Fix Your Tracking Before Peak with Wesley Hartley, Leaf
Description: Wesley Hartley is Chief Commercial Officer at Leaf. Leaf is a technology and data science company delivering performance intelligence solutions for next-gen eCommerce brands. And they've recently launched a new conversion tracking & monitoring solution called Leaf Signal. Dive in:[05:00] "From Downloads to Engagement Focus"[08:54] Effective Facebook Ad Data Strategies[10:00] "eCommerce Tracking: A Critical Gap"[14:09] "First-Party Cookie Solutions Explained"[19:08] Core eCommerce Tracking Essentials[21:53] "Optimizing GA4 and Google Ads"[27:09] Insider Tips from Wesley![34:22] To get your free website tracking & conversion audit, visit leafsignal.c...