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Podcast: Beyond the Image Podcast
Episode: Leveraging Media with Katelyn Swallow
Description: For today's episode, we are dipping back into our archives. In fact, this is an interview I did back in 2017 with Katelyn Swallow. If that name rings a bell, it's because she's been attending FITposium and on our panels for years now; every year since 2017. She is currently the editor of Strong Fitness Magazine in Australia. But, at the time of this interview, she was the editor of Women's Health and Fitness Magazine. So much of what we talk about is so important for entrepreneurs to know about leveraging media outlets to grow their brand awareness, visibility...