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Podcast: Beyond the Image Podcast
Episode: How to Avoid Sucky Marketing
Description: If your marketing efforts are not giving you the return on your investment, chances are they suck. This episode of the Beyond the Image podcast is about how to re-engineer your marketing efforts going into 2020 to focus on the ultimate ROI - customers purchasing from you! Host James Patrick discusses how to set better marketing objectives, creating your unique selling proposition, the importance of SWOT analysis as well as competitor research as well as the importance of testing everything. Be sure to subscribe for future episodes discussing how you develop your brand, market your brand...