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Podcast: Beyond the Image Podcast
Episode: Why You Should NOT Rely on Social Media
Description: In this episode of Beyond the Image, host James Patrick discusses why you should not rely on social media for your marketing efforts. Although this is counterintuitive from what we tend to do, the reality is that we do not own our social media following. The ever-changing algorithms, or when the social media platforms crash (as they did today) means we need to have other means in which to connect to our audience. This episode discusses the various methods listeners can use to diversify their marketing efforts. Be sure to subscribe for future...