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Podcast: Searching for Mana with Lloyd Wahed
Episode: The rise of the Gen Z investor | Yorick Naeff, Bux
Description: Treating customers as equals, in simple terms, without talking down to them, is the vital communication strategy that is helping Bux offer it’s affordable and accessible broking services to a new generation of investors across Europe, and it’s going well explains Yorick Naeff (CEO of Bux) in conversation with Lloyd Wahed of Mana Search, so well that they recently raised $80m to take their service into more European countries.Bux has nearly 200 staff and more than half a million customers already through understanding the mindset of next gen investors who want simple and mobile solutions. Bux...