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Podcast: Retail Today with Bob Phibbs, The Retail Doctor
Episode: How Do You Start Holiday Sales Now In Retail? | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing
Description: It's about six weeks until Christmas and I can hear you saying, "Oh, well, we're getting ready because it'll really get slammed after November when people are picking things out for the holidays." I hate to tell you, but shoppers are filling their holiday lists right now and it's a great time to add on to every sale because they're in a good mood and they're not overly stressed. So, how do you do that?
You add on to every sale, once they've already decided what they're going to pick up, and before you get to the...