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Podcast: Pitching Powerhouse
Episode: How to Make Your Clients Show Up in AI Search Results (The New Rules of Authority for PR Pros)
Description: The PR game has changed, and if you’re still relying on outdated strategies, you’re already falling behind. In this episode, we’re diving into the revolutionary shift from SEO to AEO (Answer Engine Optimization) and why PR professionals are uniquely positioned to lead in this new era of AI-driven visibility.
AI search engines like ChatGPT and Claude are rewriting the rules, and earned authority is now the only way to secure long-term visibility for your clients. This isn’t about pay-to-play... it’s about building trust, credibility, and a consistent presence that AI recognizes as the gold sta...