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Podcast: People and Projects Podcast: Project Management Podcast
Episode: Why Social Networking Matters
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A common theme across my executive coaching clients is related to networking. Often it comes down to the sense there's not enough time to network."Nice idea but I'm too busy!"But when I, as a coach, push back on this bias, here's what I find: It's not a time issue. Rather, it's a perception issue. We prioritize those things that we perceive will provide the best return for our attention.Bottom-line: networking is often not perceived as sufficiently valuable to justify the investment of time.<...