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Podcast: Built by Business: Amazon FBA, E-Commerce, Brand Building
Episode: #17 - Niche Down in Competitive Markets
Description: From Lesson #12 in my 67 Lessons Learned guide! Niche down in competitive markets. If you're struggling with the numbers, meaning you've done your Jungle Scout research and your desired category looks too competitive, you need to NICHE DOWN! Use the Opportunity Finder tool in JS to find long-tail keywords to get ideas and inspiration for sub-niches that you can explore. You could go all-in on a sub-niche and really dominate, or go with a more encompassing brand and start your business in a sub-niche with low competition. Both strategies will work. ⬇️ Click to view...