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Podcast: Strategy with Sally
Episode: Empathy Mapping: The Key to Understanding Your Customers' Needs
Description: In this episode, Sally discusses the importance of empathy mapping for small businesses. Empathy mapping is a tool that helps you understand your customers' needs and pain points. By walking in your customers' shoes, you can create better marketing messages that resonate with them. We also discuss the benefits of empathy mapping. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins