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Podcast: Retail Remix
Episode: AI Answer Engines and the New Rules of Ecommerce
Description: AI is rewriting the rules of online shopping — and it’s happening faster than anyone expected.In this episode of Retail Remix, host Nicole Silberstein chats with Travis Hess, CEO of the newly rebranded Commerce, about how conversational AI and “answer engines” like ChatGPT, Perplexity and Google’s AI Overviews are transforming how consumers discover and shop for products online.Travis shares why these new tools represent the biggest paradigm shift since the dawn of ecommerce and explains why brands that fail to optimize for AI-driven discovery risk disappearing altogether. Key Takeaways:How to capt...